国产品牌如何营销“出海”：基于希音（SHEIN）公司的案例研究How Chinese Domestic Brands Market Overseas: A Case Study of SHEIN. TPSS [Internet]. 2025 Jan. 17 [cited 2025 Jan. 22];7(1):1-10. Available from: https://ssci.cc/index.php/tpss/article/view/62